Analysis Paralysis?
This from AdAge today:
MBA’S MAY BE A MARKETING LIABILITY — New Study Finds Those With Degrees Underperform.
Marketing executives from 18 underperforming companies — which had sales grow 7% less than their categories on average in the two years ended August 2005 — were twice as likely to have been recruited out of M.B.A. programs than marketing executives from out-performing companies, which averaged growth 6.2% faster than their categories over the two years. Of executives from underperforming companies, 90% had M.B.A.s vs. 55% at outperforming companies.
Hummm…
This post was written by: Kim Mickelsen
March 27th, 2006 at 6:16 am
[...] Analysis Paralysis? [...]