Pushing it
I stopped at Target today to pick up some ant spray and ran smack into a snow scene. It’s 91 degrees and I haven’t even bought Halloween candy yet, but the snowflake decor and Christmas wrapping paper is abundant. Every year it seems to get earlier and earlier. In fact I noticed when I bought a gift card for my husband at Sports Authority yesterday my graphic choices were either a snowflake or stocking. That’s nuts. It’s only October 2. I guess now they figure that since Halloween is such a big holiday (consumers are expected to spend $4.96 billion this Halloween) that we’ll be in the mood to stock up on Christmas stuff at the same time.
They’re predicting a more “subdued holiday season” for retailers this year. Maybe angst explains the earlier than usual start. But I for one, can’t think of roasting a turkey when I still feel like I’m roasting. My motto is “If the air conditioner in my car is still necessary, gift buying for the holidays isn’t.”
This post was written by: Kim Mickelsen
