Way to step in it Draft FCB!
This ad, running in the Cannes section of the November Creativity from Draft FCB congratulating all the winners from last summer’s ad festival in Cannes, is a pefect example of creatives jacking off.
They are now calling it a “terrible mistake” according to a story in today’s Chicago Sun Times:
A Draft FCB spokesman admitted the ad was “a terrible mistake,” and further claimed the work was “submitted without proper approval.” But he refused to say who at Draft FCB created the ad or who was responsible for submitting the finished effort to Creativity.
Congrats Draft…way to step in it! You just furthered the perception that direct shops really do suck at creative.
Hummmm??? Don’t you just wonder what all the conservative Wal-Mart customers think of the agency now representing their favorite shopping hangout?
This post was written by: Kim Mickelsen
December 6th, 2006 at 10:28 pm
[...] In addition, almost immediately following the awarding of the account to DraftFCB, the agency took out a full-page advertisement in Creativity magazine touting the Cannes Lions Awards that depicted two lions mating, with the smug caption: “It’s good to be on top.” [...]
December 9th, 2006 at 1:03 am
u have to admit, it stands out.