http://www.marketinginsideout.com/2007/01/22/stunt-strategy/ A look at the marketing profession from every angle. Tue, 02 Mar 2010 06:44:20 -0600 http://wordpress.org/?v=2.8 hourly 1 http://www.marketinginsideout.com/2007/01/22/stunt-strategy/comment-page-1/#comment-35336 MarketingInsideOut.com » Blog Archive » HeadOn Sells Despite (or maybe because of) the Cheesy Approach Thu, 27 Sep 2007 04:38:21 +0000 http://www.marketinginsideout.com/2007/01/22/stunt-strategy/#comment-35336 [...] The last time I remember such a high level of buzz about an ad campaign was for Deadenbacher, the ill fated Orville Redenbacher campaign. The Deadenbacher spots cost a fortune to make and were done by one of the most creative shops around. That “creative” approach didn’t work and Crispin lost the business. [...] [...] The last time I remember such a high level of buzz about an ad campaign was for Deadenbacher, the ill fated Orville Redenbacher campaign. The Deadenbacher spots cost a fortune to make and were done by one of the most creative shops around. That “creative” approach didn’t work and Crispin lost the business. [...]

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