Relax. Everything’s going to be OK.

McBride

Chuck McBride (heretofore to be known as Chuck McBlood) on Tuesday had a mock horror video delivered to Creativity magazine, apparently in reaction to news that he would be leaving TBWA Chiat/Day to form his own firm. AdAge calls it an innovative alternative to the standard-issue press release reassuring employees and marketer clients.

Notice the interesting use of a Clio.

This post was written by: Kim Mickelsen

One Response to “Relax. Everything’s going to be OK.”

  1. matt b

    how would something like this reassure anyone?

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