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On the Edge of Your (er…toilet) Seat

Some wacky work coming out of Belgium. It took me a while to get it. Luckily the journey was pretty interesting. Heck, I even tried out the men’s room just for the experience.

When the “aha!” came, I felt so relieved.

:)

Pretty gutsy for a bank, don’t ya think? And smart. Makes the point in a very unique and fun way (potty humor and all). Think about it. A free online account. Big hairy deal as far as value propositions go. Every company offers one. But this one stands out in the crowd. Obviously catering to the net savvy (and probably younger) prospect. With a good (or warped) sense of humor.

Nice job ING.

But please people, wash your hands!

This entry was posted on Wednesday, October 31st, 2007 at 12:38 am and is filed under Advertising, Uncategorized. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

This post was written by: Kim Mickelsen

2 Responses to “On the Edge of Your (er…toilet) Seat”

  1. Aurelius Tjin
    October 31st, 2007 at 1:19 am

    Lol :)

    I had a good chuckle at that one.
    I just had ‘virtually’ relieved myself.

  2. Thomas
    December 1st, 2007 at 2:47 pm

    Great ad, there’s a lot to love about it. The fact only women get the invite a friend window, those ads when you go to the toilet, the accent of the toilet lady (I’m from Belgium myself), the neat scrolling effect… They all contribute greatly.

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